Not in the short term plans
The Google Analytics source does not provide the full range of metrics required for advertisers reporting on AdWords performance.
Competitive Metrics (e.g. Impression share, IS Lost to Rank & Budget)
Conversion Metrics on other attribution models
The need for this is huge.
Is there any update to when this feature will be added to Power BI?
Analytics only provides a very limited number of top level metrics from AdWords. For us to make the change to this platform we would require having the full set of metric availables.
Hi all – we’ve begun the Bing Ads content pack pilot. If you’re interested in joining you can still reach out to firstname.lastname@example.org!
This is a must if Microsoft want more people to use their own advertising platform!